The best modern ad campaigns are easily understandable with little to no words and the strikingly beautiful visuals.
Aptly titled 'Your baby is a work of art', Os Bebês da Lhais's recent ad campaign really hits the mark visually. Have a look-see with us here:
Curated by the talented Tuppi Criatividade, the visuals feature young infants posing or sleeping in iconic paintings.
The challenge? To ensure 18 day old infants look the part in their respective poses, making them look like a true masterpiece as a result!
This ad campaign is the best embodiment to great modern advertising, where we bring the past back to the present, connecting the dots and making something that can be relatable to the target audiences. Pretty rad, right?
Credits
Name: Your baby is a work of art
Entrant Company: Tuppi Criatividade
Client's Name: Os Bebês da Lhais
Category: Advertising, Advertising Campaign
Want to see more amazing ad campaigns like this? Come take a look at this great campaign by Bonduelle today!