Burger King is always well known for their advertising campaigns and innovative ways to interact with the audiences. If you think those campaigns are great, then you'll want to take a look at this one!
Filled with love and featuring a cameo from one of their biggest competitors, this is truly one prideful ad for all to marvel at. Check it out here:
Aptly named 'Love conquers all', the ad features both the King himself and Ronald McDonald from McDonald's embracing in a kiss, disregarding their differences on which burger is the best.
The result? An ad that perfectly shows how love can be represented through mutual understanding and a bit of friendly kiss-truce!
Burger King is not only associating themselves with deliciously grilled burgers, they're now synonymous with equality, love and everyone's right to be just the way they are/
This celebration of love can be found at outdoors as print advertising, as well as in Burger King’s own channels and restaurants around Finland. If you're around there, don't forget to take a look outside!
Credits
Name: Love conquers all
Agency: TBWA\Helsinki
Client's Name: Burger King
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