What do you do if British water companies choose profit over health by dumping dirty, yucky sewage in rivers that are commonly used by the people that live near them?
You warn these big conglomerates by making an ad campaign, of course! Titled Celebrity Sewage, the ad is classic British humor coupled with snarky, almost irascible copies. Check them out down here:
With a witty and uncompromising copy on the side, each 'bottle' of Celebrity Sewage features a British celebrity and their special blend of weewee. The result is this cute, almost good-to-be-true ad that will continue to make you think while reading every single word on it.
We are just speechless at how well-put this entire campaign is. Even if you do not love British humor, you will certainly love the wee-inspired puns for the finely selected British celebrities.
If you are as enamored with this ad as we are, do hashtag #CutTheCrap on your social media sites, and lead the change in keeping the British rivers clean and without any excrements!
Name: Celebrity Sewage
Agency: Sewage Free Swimmers
Creative: George Robb
Creative: Psembi Kinstan