Star Wars Online Ad Campaign by Part IV Wins Muse Creative Awards
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February 12, 2018Vega Awards | Art Exhibition Website by Maryland Institute College of Art
February 19, 2018Successful Campaign Leads to High-Grossing Movie
Star Wars: The Force Awakens is an online ad campaign by Part IV. This campaign is a Platinum Winner in the 2017 Muse Creative Awards.
Company : Part IV
Project Title : Star Wars [The Force Awakens]
Client : Walt Disney Studios Motion Pictures
Category : Advertising | Online Ad Campaign
Country : United States
Part IV had the monumental task of creating online ads, motion posters, and social placements for Star Wars: The Force Awakens – one of the most highly anticipated films of all-time.
They used video and motion graphics techniques to make the creative campaign stand out in the crowded online space. The campaign was an overwhelming success. Then, the film went on to become the largest grossing movie in the United States.
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