I grew up in New York City, and always dreamed of becoming a physician, dedicating my life to curing diseases. Little did I know, years later my hobby would inspire a new dream – and not one based on entertaining audiences with magic tricks. With my creative ingenuity intertwined with my science savvy background, I was led down a path aimed at revolutionizing the design world. Thus, I formed Creative M Studios, using unique approaches to elevate brands and experiences beyond the quintessential visuals commonly seen.
During my childhood years, around the end of elementary school, I actually began to learn Adobe Photoshop and actually worked on some small gigs over the next couple of years for local mom and pop shops in the neighborhood. This became into a past time hobby that I would do to make some money on the side. It wasn’t until the end of my college days that I figured I would move forward with transforming my hobby and passion into a full-time career.
At Creative M Studios, I lead day-to-day operations that revolve around keeping in contact with clients as well as managing design projects, particularly in the application design space.
To me, “creativity” is the ability to design solutions for situations that appear to be impossible.
I consider ideas and/or designs “creative” when the solution present is something uncommon, yet adheres to best practices and is executable.
My design process is quite similar to what is done in the product design space - creating wireframes, low-fidelity and high fidelity mockups, prototypes, and moodboards. The only difference is that I’ve created a unique Agile-like methodology that is ideal for designers called the Creative Bolt Modus Operandi (CBMO). It still considers cornerstone steps like wireframing, testing, prototyping, and moodboarding, but it kind of runs like an assembly line. We use this process at Creative M Studios on a day-to-day basis, which is why we are able to deliver most of our projects, even fully designed UI/UX applications, within 7 – 10 business days.
My favorite part of the creative process is the wireframing and prototyping phases. During these steps, as a designer, I can dig into the experience and test to see if it accomplishes all of the requirements for the MVP while utilizing best practices and strong research to back up the experience.
My creative style is playful with a hint of 3D by utilizing gradients. You’ll notice this on our website at: https://www.creativemstudios.io/
I don’t think my country or cultural heritage has a direct impact on my creative process. However, in my culture (Bengali), illustrations and art are quite common skills found among us.
We are truly honored and privileged to have received so many awards and to be recognized by leaders in the industry. This only propels our team to stay motivated and to continue creating the great work that they are already putting out.
The winning work we submitted was our company website that was redone. We decided to choose this project because it not only has a really strong UX tailored for everyday users looking for design work, but it also has an aesthetic that stands apart from our competitors.
The biggest challenge with this project was how we could develop it to match our design concept pixel by pixel. Usually, developers have a hard time delivering exactly what was designed and handed off to them. Fortunately, we were able to successfully implement our design using Webflow to develop with. With our knowledge of proper and best practice for creating well laid out HTML/CSS, we were able to quickly get onto the platform and develop a beautiful website in a short-time frame.
Winning an award in each of the six categories we applied for has really shown us that we know what we are doing for our clients. It also provides validation of our process and the work we have done.
The top three favorite things about the creative industry are: 1) design community events, 2) the competitive nature among creatives, and 3) the forever changing evolution trends of modern aesthetics.
The USA is home to many of the top creative talents in the world. Our community helps shape the future of design and continues to do so.
I think the creative industry is going to expand and give rise to new roles as technology advances over the next 5-10 years. With the increased use of AR, VR, and voice activated experiences, more specialized roles are definitely going to be created in the creative industry.
I’d tell them to just focus on one particular field in the design space that they absolutely love. There is so much to be done in any one area (UX for example)!
I would recommend utilizing all resources that tools provide on their respective platforms. There is a plethora of knowledge on each one (Webflow University, Sketch App Learn, etc). The best resource, however, that I can personally say can really shape one’s skills is: designcode.io
I prefer soft baked chocolate chip cookies instead of hard crunchy ones.
My key to success/words of wisdom is to just keep doing what you love. Nothing beats great work that is backed by passion.
Creative M Studios takes a novel approach to modern day creative agencies by creating stunning visual work at a fraction of the price and time across creative agencies in the USA.