In Focus: Interview with Vasile B Tiplea, CEO & Director of Product and design at Creative27

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Vasile Tiplea

Vasile B. Tiplea

Vasile B. Tiplea is the man, mind, and mobile development magician behind the curtain at Creative27. More formerly, he's our award-winning Director of Product and Design with more than 10 years of experience under his belt. Vasile's work and leadership at the helm of Creative27 has earned this digital agency international recognition and Fortune 500 clients such as Samsung, BBC Worldwide, Westfield, BCBG Maxazria Group, US Cellular, Univision, and Meijers to name a few.

Photo Credit: Bradford Rogne Photography

Interview with the 2018 Muse Creative Awards Winner - Vasile B Tiplea

1Congratulations! As the winner of the 2018 Muse Creative Awards, what does winning this award mean to you and your team?
We take joy in seeing the products we put in the market are nominated. Our clients appreciate this to. It is a testimony of accomplishment.
2Where do you see the evolution of creative industry going over the next 5-10 years?
I see the digital creative industry sprouting to new heights. With augmented reality, artificial intelligence, and 2nd screen experiences taking center stage. I see product, user and interface designers being recognized more for their craft as the challenge of simplifying experiences become more relevant.
3What are your top three (3) favorite things about our industry?
Mobile 1st experience, artificial intelligence and augmented reality.
4Who has inspired you in your life and why?
Steve Jobs. He believed in designing products that were "designed". Design choreographed everything else into a harmonious product.
5What makes your country specifically, unique in the creative industry?
US, Silicon Valley, Los Angeles and San Francisco, is where innovation is at a point where is reaching new heights. US encourages innovation and entrepreneurship.
6If you could give one piece of advice to someone considering a career in creative industry, what would it be?
It is a beautiful industry to be a part of. Unlike other industries, design is emotional. If your heart is in it, you'll do well.
7What resources would you recommend to someone who wants to improve their skills in the advertising industry?
Communication Arts magazine and Applied Arts magazine is a good place to start.
8Tell us something you have never told anyone else.
Most people experience me as serious…the truth is, I am one of the silliest people you'll ever meet.
9Finally, what is your key to success
Keep at it, no matter what. Just keep at it.

Winning Entries


Muse Awards - Creative27-Vabotu
Work. In harmony. Vabotu is a team messaging and collaboration app designed to help everyone work better... (read more)

California Colleges

Muse Awards - Creative27-California Colleges
Making waves in the educational sector! The California College Guidance Initiative (CCGI) is run by the Foundation for California Community Colleges... (read more)

About Creative27

Fueled by excellence and founded on expertise, Creative27 is a pioneering app development and design powerhouse that has been making waves in the market. Featuring aesthetically creative and functionally distinctive products across platforms, we have certainly carved a new benchmark in this industry.