1Tell us a bit about your business and what you do.
Millimetre Design is a leading interior architecture, design and branding studio. We work with clients across Ireland and United Kingdom, Europe and the United States, servicing a broad spectrum of industries, including food, hotel, retail, bar, restaurant and office.
We offer each and every client a flexible and exclusive approach, which is tailored to their requirements from the concept stage right through to branding and design. This is important as it ensures continuity for our clients from start to finish and long after project completion.
2Congratulations! As the winner of the 2019 Muse Awards, what does it mean to you and your company and team to receive this award distinction?
It is a fantastic honour and great for the team to win this award! We are a large but close-knit team where everyone pulls together, blending different skills and strengths for each project in hand. It therefore makes it incredibly satisfying to receive an award that recognises the team, as opposed to any individual.
3Can you explain a bit about the winning work you entered into the 2019 Muse Awards, and why you chose to enter this project?
Café en Seine is known as one of Dublin’s “super-pubs” with locals and tourists raving about the venue since it opened in 1993. In recent years, the business had been underperforming, with press and industry leaders believing the “super pub” was exhausted.
However, when the new owner decided to save the brand and invest in a complete transformation, we were delighted to manage the project and redesign the 20,500 square feet of real estate. The aim was to offer a whole new experience for Café en Seine clientele, centred around the venue being more food orientated, a location for casual coffee and meetings during the day and remaining as a high energy venue at night. The new layout includes two entrances, five bars, a restaurant, smoking terrace, two kitchens and four sets of bathrooms.
We chose to enter this project into the awards, as we are proud to have been part of Café en Seine’s new lease of life. The building was potentially going to be redeveloped and a famous Dublin legacy would have been lost. Since launching in November 2018, the new Café en Seine has received accolades from the press and general public and is performing much better than its owner’s expectations.
4If you were a student entering this industry or an aspiring Muse Award submitter, what advice would you give them?
Interior Architecture and Design has such a talented and hardworking workforce, so it takes real grit and determination to succeed. I commend any students who are currently studying Design of any sort, as long hours and working to perfection are par for the course!
I would advise aspiring students to ensure they have their technical design skills up to date. This includes demonstrated skills in highly detailed technical drawings, construction drawings, and 3D visualization, to complement their creative skills. Here at Millimetre Design, we like to see applicants who have those skills, but just as importantly, we take each person’s merits into account. Along with a completed portfolio, we look for business management skills, communication skills, professionalism and a team player.
5What is your key to success? Any parting words of wisdom?
I would say our key to success is it being a multi-disciplinary design practice with clients across several sectors. Many interior design companies tend to focus on particular business sectors; however, we believe the variety keeps our designers challenged and the broader industry exposure increases their creativity whilst also heightening their problem-solving abilities. This unique approach has allowed us to build a highly motivated and passionate bunch of creative designers.
Many clients choose us because we offer an all-inclusive approach with a broad range of services, and that paired with our vast knowledge, experience and creativity, delivering constructive solutions for each client. With every project, we offer design of business premises, shop frontage, interiors, business logo, staff uniforms, website, social media etc, as all these factors need to work together to create that crucial overall image for a business. Companies who want to make a positive impact know that we are the only Irish design studio with the capabilities to support all their interior and branding design needs.