Diving into a Whimsical Wonderland: Coach x White Rabbit
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Step through the rabbit hole – immerse yourself in playful fashion
Coach and White Rabbit invite you to a wonderland of style and imagination with their captivating exhibition in Shanghai. Inspired by playful spirits and a shared love of pop culture, this immersive experience takes you on a journey through the Coach x White Rabbit Winter 2022 collection.
Where Candy Dreams Come True – Discover the Sparkling Collection
As you tumble through a magical archway reminiscent of Alice's rabbit hole, get ready to be dazzled by a gallery showcasing the Coach x White Rabbit collection. Candy-hued ready-to-wear items, playful handbags, and charming accessories adorned with the iconic White Rabbit logo come to life, whispering promises of joyous adventures. Whimsical children's designs add a touch of sweetness, making it a delight for families alike.
Beyond the Walls of the Gallery – Enter Coachland, a Realm of Interactive Delights
But the journey doesn't end there! Step into Coachland, a vibrant playground where the worlds of Coach and White Rabbit collide. Immerse yourself in interactive installations, lose yourself in a maze of giant candy drops, and capture playful moments in photo booths bursting with vibrant colors. Each turn promises a discovery, a chance to reconnect with the inner child and let your imagination run wild.
Masterful Craftsmanship Unveiled – A Glimpse into Coach's Legacy
For those intrigued by the art of luxury fashion, a dedicated leather workshop beckons. Witness firsthand the meticulous craftsmanship that goes into every Coach creation, brought to life through a mesmerizing sound-reactive film. This intimate peek behind the curtain reveals the passion and skill that permeates every Coach x White Rabbit piece.
Celebrate with Star Power – A Star-Studded Opening
The opening of the exhibition showcased its undeniable appeal, drawing in a dazzling array of celebrities. Coach Family members Wu Jinyan and Vanness Wu, model Du Juan, and singer Curley G mingled with actresses Fair Xing and Yao Chen, enjoying the playful atmosphere. Dou Jiayua and model Lela Wang added their touch of glamour, making the event a true celebration of style and joy.
Unwind and Reflect – A Sweet Ending to a Fantastical Adventure
After your whirlwind journey, let the magic linger a little longer at the cozy exhibition café. Sip on delicious refreshments, savor memories of playful discoveries, and perhaps even indulge in a sweet treat reminiscent of the iconic White Rabbit candy. This final touch ensures that your Coach x White Rabbit experience leaves a smile on your face and a spring in your stride.
Credits
Entry Title: Coach x White Rabbit: Immersive Exhibition
Entrant Company: Coach United States
Winning Category: Experiential & Immersive - Exhibition Experience
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