What does a bottle of exquisite, vintage wine and the luxury arm of the largest car manufacturer in the world have in common? They encapsulate luxury to the highest order of quality, take an immense amount of time to produce and perfect, and takes advantage of the natural flow of nature to create something else that is exciting.
With the recent of the new Lexus LC500 Cabrio convertible coupe, the Potugese-based firm Lobby Films and Advertising decides that the best way to promote the new sports car by Toyota is having a relaxing drive through the hills of Portugal.
The video begins with a shot of the new Lexus sports coupe carving the Portugese canyons populated by vineyards owned by Port of Douro wines with the producer, Dirk Niepoort, behind the wheel.
During his pleasant drive through the hills, a woman narrates about their core message and goal in producing some of the best wines globally renowned and enjoyed across the globe. While also making subtle references of the design language and power of the car.
The video also switches back and forth from Dirk Niepoort wrestling with the steering and handling of the car with relative ease and his duties throughout every process of the winemaking process from grape to bottling.
Just like a bottle of great wine, Lexus’ lineup of cars takes great time and care to craft an excellent from concept to R&D to give its customers and drivers the perfect driving experience to cruise along quiet roads.
If you’re in the market of a great convertible that is reliable and filled to the brim with luxury features, then go to their official virtual showroom page today and configure it to your exacting specifications today!