Tsubaki, Malaysia wins 2017 Muse Creative Awards. Discover the uniqueness behind this award winning publication.
Company : TSUBAKI
Client : RED VELVET MEDIA LAB
Project Title : CUTOUT MAGAZINE
Category : PUBLICATION | Magazine
Country : Malaysia
Having been around for seven years, CUTOUT has often been the chief publication in the design community. Other than fulfilling its responsibilities as a media, CUTOUT uplifts the local design community. For that, they encourages exchange of thoughts and ideas amongst designers. Besides, supporting their talents by presenting their works in the publication is part of their commitment.
CUTOUT engages in the development of the creative direction of each issue. They maximises the full potential of design as a creative tool. Therefore, it is good for both reading and as a collectable. Most importantly, CUTOUT’s scope crosses a wide spectrum within three fields – graphic design, pop culture and everything in between.
The contents are mostly infographics-based and delivered in English, being the preferred language for communication. Presumably, the foundation of CUTOUT is due to its unique characteristic that defines what is Malaysian. It illustrates meaningfully in the contents with a varied and colourful cultural mix. At the same time, they are essentially adaptive to change in the environment .
The team behind CUTOUT has high concern to design and the local cultures of Malaysia. In fact, it is one of those rare projects that they took upon. All in all, it has become a major lifelong contribution on our end to see this publication make an impact in Malaysia’s design community.
Credits
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