Interview with Xiesiyuan Shu from the United States

The Lonesome Volcano
The Lonesome Volcano by Rolf Gemperle
August 13, 2024
Keyhole by Craig Bill
Keyhole | A Frozen Wonder by Craig Bill
August 13, 2024

Xiesiyuan Shu

Xiesiyuan Shu is a creative designer based in New York, proficient in both physical spaces and digital products. With a solid seven-year background in design, her passion for the field continues to drive her forward as she expand her expertise in both domains.

1Please give us a brief bio of yourself and your creative background.

I'm a creative designer based in New York with proficiency in both physical spaces and digital products. During college, I immersed myself in both realms, acquiring a diverse skill set that seamlessly transitions between spatial and digital design. In both fields, I follow a similar trajectory: identifying issues, generating concepts, and refining solutions based on user and client feedback.

In my free time, I collaborate with Sirui Li and Kewei Lin, actively participating in design competitions to further hone my abilities. I enjoy tackling challenges and exploring new possibilities, which has led to our recognition with awards such as the MUSE Design Awards and the MUSE Creative Awards. Additionally, I have a passion for photography, capturing precious moments and memories from our lives.

With a solid seven-year background in design, my passion for the field continues to drive me forward as I expand my expertise in both domains.

2What made you become/why did you choose to become a creative?

Since childhood, my passion for art, nature, and aesthetics has been nurtured through painting sessions with my grandfather, a photographer whose influence shaped my artistic journey. Painting became more than a hobby; it became a sanctuary where I found inner peace amidst the interplay of hues and colors.

This passion led me to pursue both bachelor's and master's degrees in design during college. Today, I channel my expertise as a member of a prestigious design firm, focusing on crafting inclusive designs that serve the needs of public. I really enjoy the feeling of accomplishment when I finish a cool project!

3What does “creativity” mean to you?
"Creativity” embodies trying boundless possibilities, encouraging thinking beyond conventional limits, and embracing courage to explore uncharted territories.
4What's your favorite part of the creative process and why?

At heart, I am a creator and collaborator, so there is nothing better than coming up with new ideas with teammates. As a designer, I am fortunate to have the opportunity to explore solutions across a range of projects. Each project presents a unique chance to grow my knowledge and skills. In addition to that, I cherish the collaboration process with multi-disciplinary teams.

It is always a pleasure to work with talented and creative individuals, and I take away much professional knowledge and valuable experience from them.

5Congratulations! As the winner of the 2024 MUSE Creative Awards, what does it mean to you and your company and team to receive this award distinction?
Receiving the MUSE Creative Awards is a tremendous honor for me. It validates my efforts in integrating traditional practices with modern technology and reinforces our commitment to promoting wellness and cultural appreciation globally.
6What are your top three (3) favorite things about our industry?
My three favorites are the following. First, the endless possibilities for creative expression and problem-solving. Second, impact on society. The design industry can design solutions that positively impact people's lives and the environment. Third, dynamic nature. The constantly evolving trends and technologies keep the industry fresh and exciting.
7What makes your country specifically, unique in the creative industry?
China boasts a rich history spanning over five thousand years, offering a wealth of cultural heritage to inspire designers. As a creative designer, I draw immense inspiration from our culture. Furthermore, within the creative industry, there exists a vibrant community of peers from whom we can continually learn and grow.
8What resources would you recommend to someone who wants to improve their skills in the creative industry?
I highly recommend Pinterest. It's a renowned website where you can explore billions of ideas to bring your dreams to life. From recipes to home and style inspiration, Pinterest offers a vast array of resources to spark your creativity and imagination.
9Do you have anything else you would like to add to the interview?
I would like to express my gratitude to the juries and MUSE Creative Awards for recognizing my efforts!

Winning Entry

PulseHeal | 2024

PulseHeal | Sirui Li, Jessica Kewei Lin and Xiesiyuan Shu

Xiesiyuan Shu

Xiesiyuan Shu is a creative designer based in New York, proficient in both physical spaces and digital products. With a solid seven-year background in design, her passion for the field continues to drive her forward as she expand her expertise in both domains.


Read more about this interview with Mauricio Galván from the United States, the Platinum Winner of the 2024 MUSE Creative Awards.

Muse.World