HVILINA is a unique brand of wristwatches from Belarus. The brand is based on the idea of a fundamentally new approach to the creation of wristwatches, to design, to their purpose.

The HVILINA brand was founded in 2014. Initially, the company specialized in creating individual designs. The year 2020 was a landmark in the company's history. The company was rebranded and entered the retail market. Today, the main office is based in Warsaw.

Our company creates limited collections of wristwatches, that lie at the interface between a functional gadget and an aesthetic accessory, at the junction of utility and elegance. In design, we strike a balance between aesthetics, style, and functionality. For us, each collection is a separate project with its philosophy, unique design, and concept, which is the basis of our collections. With our products, we can draw attention to themes or events that excite or impressed us.

For us, design is a self-expression tool to the extent that it doesn’t interfere with the functionality and usability of the object. Design is an opportunity to turn something ordinary into beautiful, while often making it more convenient and reliable. Design for us is an opportunity for dialogue with the audience. The opportunity to tell people what we care about or inspire and get feedback.

Thank you! We haven’t participated in such contests and for us, this is the first participation and the first victory and we are sure that it will not be the last!

With pleasure. Since ancient times, people have looked at the stars, trying to understand how the universe works. For more than 2000 years, mankind has come from the theory of a flat Earth and the geocentric model to the modern understanding of the structure of the Universe, sent a human into space, landed on the Moon, and begins the conquest of Mars. The Universum collection is inspired by the romanticism of space travel and is dedicated to the perseverance and incredible ingenuity of man in the search for truth. As the basis of the concept, symbolizing progress, it was decided to take star maps. The stylization of the first, ancient star map is on the left side of the dial; the modern star map is on the right. Thus, the division of the dial into two-star charts, each reflecting the paradigm of its time, shows the tremendous leap that humanity has made.

The biggest challenge in this project was the design of the dial, through the design of which we wanted to convey the tenacity, the curiosity of the mind, and the ingenuity of man. Therefore, we decided to divide the dial into two parts: on the left side there is a stylization of the oldest star map dating back to the 9th century, and on the right - modern styling to show the progress of mankind across the centuries.

With the receipt of our first award, we have once again declared ourselves and our collections on the international market. For us, this is an important victory.

Don’t be afraid to experiment and talk about your ideas. Never give up, go to your goal, despite everything, and be sure to believe in your project.