It’s not just the winning that counts!

5 Reasons Why Entering Awards is Good for Business.

No matter what the size of your business you can enter a creative award or digital award. There are a huge variety of awards around from local to national. You can find out about awards through your local chamber of commerce, local and business press or simply searching the internet for relevant awards.

Deciding what awards to enter could be challenging. But, it’s important to weigh up the time and effort it would take to enter against the potential gains.

However it’s not just the winning that counts!

With resources often stretched putting yourself forward for advertising awards or digital awards is not always the top of the agenda.

Here are five reasons why simply entering an award could be good for your business.

1. FREE MARKETING

Business awards can be an overlooked tool in your marketing toolbox. Just being shortlisted can improve brand awareness and promote your business to new customers. Make sure you maximize PR exposure. Update your marketing materials with the award logo including business cards, website, literature, email and sales material. Awards celebrate hard work and success and are great PR opportunities. It’s fantastic to be recognized so it’s important to make sure that people know what your business has achieved. Winning a business award can open doors to getting contracts, finding new supply channels and breaking into new markets.

2. BENCHMARKING

The application process for entering a business award can often force you to look at your business from a different perspective and compare yourself to your competitors. You’ll need to make sure that you stand out from the competition whether that’s through innovation, diversity, growth, customer service, investment in people and strategic thinking. This will help you think about ways you could be doing things better and identify areas for improvement. Besides, it is one of the ways your business could benefit and that could be more valuable than the prize itself.

3. INCREASED CREDIBILITY

A business award win, short-listing or nomination can act as a 3rd party endorsement for your business. A win can give a seal of approval to your activities. A sign of quality for potential customers, it can form as part of your sales pitch. It can also help with relationships with suppliers. Overall, it’s a great way of differentiating your company from competitors as it will send out positive signals to customers.

4. ATTRACT TALENT

Awards recognize the hard work and achievements of your employees so winning one can help boost staff morale and improve motivation. Employees focus on what’s great about the company they work for and can feel proud to be a part of it. This can be maximized by making sure staff feel they get the recognition they deserve by holding a staff meeting to celebrate your victory. Staff could be invited to a glitzy awards ceremony or dinner which can yield networking opportunities as well as being a great night out.

5. EMPLOYEE MOTIVATION

Business awards validate your hiring stature among new recruits. By pitching yourself as the best you can attract the talent you need to push your business forward. Increased employee morale will also help attract and retain new recruits.

Honor Your Creative Works Today:

VEGA DIGITAL AWARDS

Vega Digital Awards seeks to recognize and honors the outstanding performance, talent and effort of the best digital and creative professionals, web developers, web designers and web agencies around the world.

We invite the participation of ad agencies, public relations, firms interactive agencies, as well as individual graphic and web designers, and web enthusiasts along with companies and nonprofit organizations.

Vega also searches out the future brightest stars of the digital media universe, to reward and encourage the young people who will create the future of digital communications.

Just as the Milky Way is the path between the mythic Vega and Altair, Vega is the bridge between creative professionals/individuals from countries across the earth and the recognition they deserve. This stellar video, website and animation awards program awaits your entries now.

For more information, visit Vega Awards Official Website.

MUSE CREATIVE AWARDS

Muse Creative Awards celebrate the year’s very best, most effective, as well as the most innovative and creative marketing campaigns around the world.

From the professional to the personal, if you are creating the best experiences, services or creative content on your artwork, this is the place for your work to distinguish itself among the leaders in the world.

In ancient times, the Muses were revered as goddesses who inspired artists, poets and musicians to create masterpieces that had the power to transform societies. The Muse Awards represent this inspiration, which is such a vital part of communications that transcend all barriers of language and culture.

For more information, visit Muse Awards Official Website.

NYX AWARDS

NYX Marcom & Video Awards celebrates the breakthrough talent of design and advertising companies, and the creative professionals who move the world’s perceptions with their exceptional work.

The best of global marketing speaks across language and cultures in simple, effective ways that punch through all the noise. NYX Marcom & Video Awards honors the far-reaching efforts of creatives around the world, who continuously find new ways of transforming our industry. We celebrate your arrival on the international stage of global communications.

For more information, visit NYX Awards Official Website.

Advertising Awards  |  Muse Awards  |  Creative Awards  |  Photography Awards  |  Website Awards  |  Video Awards