What Should You Know?
Live streaming is one of the most popular functions on social media. People rely a lot on it to get the latest news about their friends, idols, favourite brands and so on. Looking at its importance, brands are making good use of this new social media function.
Marketers are finding live streaming an easy and effective way for them to reach out to people. Besides, it actually them helps in generating additional revenue stream. Whether we want to admit or not, this marketing strategy genuinely engages the brand with customers.
The infographic by Koeppel Direct provides insights’ on statistics in relevance with live streaming. Such data would help advertisers and marketers to develop a better marketing plan when employing this strategy in their future campaigns.