A recent study by Google suggested that an average user has about 36 mobile apps installed on their smart phones and the usage is only limited to 9 of them. Statistically revealing, only 4% of the installed apps are used on daily basis by an average American mobile phone user. So, what factor is that which makes the mobile app usable? Its user engagement.
Let us now look at 5 ingredients that you put in to create epic mobile app designs that will delight your users globally: